Salwa Idrissi Akhannouch

During the 2025 GenZ 212 mobilisation against Aziz Akhannouch's government, the movement called for a boycott of companies and brands associated with the Prime Minister's family, including Aksal Group, headed by Salwa Akhannouch. The campaign reflected broader criticism of the concentration of economic and political power.

State of the evidence

Documented

Legal status — source text

Not applicable

Attribution

Indirectly implicated

Amine Tahraoui's appointment as Health Minister fuelled controversy over the intertwining of business networks and political power: Tahraoui had long been Aksal's number two and headed Amazzine, the company responsible for Salwa Akhannouch's shopping centre projects. Le Monde placed the appointment within a broader situation denounced by the opposition as a 'takeover of the executive by the Akhannouch clan'.

State of the evidence

Documented

Legal status — source text

Not applicable

Attribution

Indirectly implicated

While Aksal was preparing Wasal, a marketplace led by Salwa Akhannouch, the government headed by her husband abolished, from July 2022, the customs exemption enjoyed by purchases from foreign platforms. Media outlets and analysts maintained that the timing could benefit the future domestic operator, referring to clientelism or distortion of competition.

State of the evidence

Alleged

Attribution

Indirectly implicated

At the opening of Morocco Mall in December 2011, invited Moroccan journalists were turned away while foreign media were allowed to cover the event. Local press directly implicated Salwa Idrissi Akhannouch, president of Aksal and developer of the shopping centre, and the incident angered Moroccan journalists.

State of the evidence

Documented

Legal status — source text

Not applicable

Attribution

Directly implicated